Is Upviral worth your time? This is one question that bothers many a marketer in pursuit of an effective way to scale their businesses.
This review will break down the features, benefits, and drawbacks of Upviral such that you understand its place in your goals.
You should be able to tell whether this tool can help further your marketing strategy by the end or if it’s just another flop.
Let’s see what Upviral has in store for you and if it is really worth your investment.
Disclosure: Some links in this post are affiliate links. If you click and make a purchase, I may earn a small commission at no extra cost to you. I only recommend products and services I trust. Your support helps me keep this blog running and provide valuable content for free. Thank you!
Table of Contents
What is Upviral?
UpViral is a marketing tool for growing one’s audience with the help of viral campaigns, especially through referrals.
UpViral lets you create giveaways, sweepstakes, and contests in which participants are rewarded with more entries for sharing with friends or followers.
The referral-based approach aims at increasing the visibility of a brand, engagement, and customer acquisition by simply encouraging users to spread the word.
UPviral also integrates with tracking and analytics for effective campaign management and CRM for follow-ups.
Upviral Features
Campaign Templates
UpViral provides a number of different templates for practically any viral marketing campaign you’d want to run, such as giveaways, sweepstakes, and contests.
That guarantees that one does not have to create everything from scratch but gets up to a quick start.
Each of the templates intelligently comes with best practices in mind while making sharing and referring friends super-easy.
This level of customization ensures that your brand is conveyed in each of the templates through style, messaging, and even goals for specific areas when required, whether it be color, font, or even content sections.
The flexibility with these templates means you can put together a professional, high-conversion campaign in minutes, saving you so much time setting up and truly making your campaign more attractive and useful.
Fraud detection
The fraud detection at UpViral ensures your campaigns remain intact, guaranteeing fake entries, duplicate sign-ups, and bot-generated referrals do not take place.
This feature makes use of advanced algorithms along with behavior analysis in finding suspicious trends like several entries using the same IP address, or submissions going through within very short intervals-which could be indicative of fraudulent activity.
It also filters out the low-quality or fake leads that could skew your campaign metrics, ensuring that the referrals and engagement you get are real and from interested participants.
More importantly, UpViral also allows you to add your custom set of rules that flag or block certain actions and behaviors as a means of ensuring that the quality of leads is better.
In other words, active fraud prevention ensures that your campaigns are honest and based on facts when making decisions.
This is where you will have the most impact on your marketing.
Integration
UpViral is designed to make integrations with popular marketing, CRM, and email automation tools easier, hence smoothing the process of your campaign workflow and data management.
Integrations with services such as MailChimp, ActiveCampaign, HubSpot, and Zapier ensure leads created from campaigns can be moved automatically into a tool of your choice for follow-up, nurturing, or segmenting.
It will help you manage new subscribers, track engagement, and personalize communication across platforms without having to do any manual data transfers.
UpViral’s integrations also support custom webhooks, giving way for more advanced workflows and keeping your campaign’s lead flow in line with your existing systems.
In this way, tracking and conversion of new leads will be quite easy.
Mobile-optimized
Mobile-friendliness by UpViral ensures comfort for mobile users and that any of your campaigns is accessible and pleasing on any device.
With responsive templates and mobile-friendly layouts, participants can easily view, engage in, and share campaigns from their smartphones or tablets.
This kind of optimization increases participation rates because users on mobile devices will have no problem interacting with any of the campaign elements, be those sign-up forms, referral links, or sharing options.
UpViral values mobile traffic to increase campaign reach and make sure it looks professional on all devices, so more people engage with it and have a better experience while on the move.
Viral Sweepstakes
UpViral’s Viral Sweepstakes feature helps in the creation of high-engagement, shareable sweepstakes campaigns where the participant can earn entries for prizes by referring friends.
That is quite a catching offer, tapping into the participant’s natural interest in trying to improve their chances.
It wants them to be sharing on social media, via email, or through messaging platforms.
Each participant is provided with a referral link, in which for every referral or completed action, such as following your social channels-they get further entries to extend the organic reach of the campaign.
Grand Prize
UpViral’s Grand Prize feature allows you to create an attractive reward for the top performer or final winner of your campaign.
This prize encourages people to join in and share the campaign with others. By offering a big prize it grabs their attention and makes them want to participate by referring friends or spreading the word about the campaign.
You can customize the prize to match what your audience likes, whether it’s a product service experience, or money.
Having a grand prize makes the campaign more thrilling and competitive, leading to more people talking about it and getting involved.
This helps the campaign reach more people and have a bigger impact.
Referral AI
UpViral’s Referral AI uses artificial intelligence to make your referral campaigns better by figuring out the best ways to get people to share with their friends.
It keeps track of what users do and how successful their referrals are to give you personalized advice on when to send reminders what rewards to offer and what messages to use to motivate people to share.
Referral AI gets smarter with each campaign learning and improving to help more people share your campaign effectively.
This smart automation makes running campaigns easier and boosts how many people see and engage with your campaign by guiding people to share and get more involved.
Personalized Emails
UpViral’s Personalized Emails feature helps you send customized messages that feel personal and interesting to each person in your campaign.
UpViral’s AI observes how participants behave and their preferences to determine the most effective messages to send such as thank-you emails reminders or suggestions to further promote the campaign.
This smart approach makes sure the timing tone and content are just right and encourages participants to stay involved leading to more shares.
Personalized emails allow you to connect with each participant individually and create a feeling of importance and motivation that will strengthen the bond with your campaign and boost its visibility.
A/b testing
A/B Testing by UpViral allows you to pit different variations of a campaign element against each other to come up with the best combination that works towards engagement and conversion.
You could try changing headlines, images, call-to-action buttons, email subject lines, or even incentive structures through A/B testing.
You will get a chance to test a few of these elements in front of a fraction of your audience and gauge which of the variants works best, giving you experience about participant preferences and behaviors.
After using UpViral for your campaign, you can do A/B testing to see what works best.
This will help you make improvements before launching your full campaign so you can get better results.
Drag and drop page builder
The UpViral Drag and Drop Page Builder is an easy-to-use tool for making landing pages and campaign pages.
You can move text boxes images buttons forms and other elements by dragging and dropping them onto the page.
You can customize the pages to match your brand, change layouts, and add special features to make them more user-friendly.
Create professional and attractive pages that are designed to increase conversions quickly and easily with this drag-and-drop builder that offers pre-made blocks and customizable design choices.
Unlockable Milestones
UpViral’s Unlockable Milestones feature helps keep people motivated by giving them rewards when they reach certain referral goals like getting 3 5 or 10 referrals.
This system encourages people to stay involved by letting them unlock special rewards as they hit each milestone.
These rewards could be things like extra entries discount codes or small prizes which make people want to keep sharing the campaign.
These little rewards make the experience more enjoyable and interactive, building excitement and making the campaign more successful in reaching more people.
Customer Support
UpViral has a strong customer support team that helps users use the platform better and make their campaigns successful.
You can contact the support team through email live chat or a help center with tutorials and guides.
This makes it easy for users to get answers to their questions or solve problems quickly.
UpViral also offers personalized support for specific campaign strategies or technical help so users can make the most of the platform’s features.
Whether you’re new to referral marketing or want to improve a complicated campaign, UpViral’s customer support is there to make your experience better and help you reach your marketing goals faster.
Detailed Analytics
UpViral’s Advanced Analytics tool helps you keep track of important data in your campaigns and make decisions based on that data.
You’ll see detailed dashboards that show you how engaged participants are, how many referrals are converting, where people are entering your campaign from, and how effective your promotion strategies are.
You can also see how many submissions each referral is making which referral methods are getting the best results and how well your rewards are doing.
With UpViral’s real-time data visualization, you’ll be able to see what parts of your campaign are working well for your target audience and where you might need to make changes.
The deep analytics capability lets you rethink your strategies make your campaigns even better and improve your overall marketing effectiveness.
Social Sharing
UpViral’s Social Sharing feature allows sharing of your campaigns quite effortlessly among major social media platforms, which include sites like Facebook, Twitter, LinkedIn, and Instagram.
The referred features allow the participants to drive traffic toward your giveaway, contest, or referral campaign by leveraging their networks with just a few clicks, therefore increasing the visibility of your campaign manifold.
Each participant is offered unique referral links that track both the share and entries made in their name, hence incentivizing them to share the word further.
It will also increase exposure, not just merely, but engagement, since with the ease of sharing, organic participation automatically gets triggered as users tap into their social networks.
With social media at its forefront, rest assured that UpViral drives a wider audience that gives you more leads and potential conversions for your campaigns.
Email Automation
UpViral’s Email Automation feature makes communicating with people taking part in your campaign much easier.
You can send automatic email sequences, which you can set depending on how involved they are in your campaign.
That is sending them personalized emails, like welcome messages, reminders, and thank-you notes without actually having to do it all yourself.
Save time with mass emails that are designed with consistency for your brand in mind using pre-designed email templates.
This will definitely help in keeping participants interested in your campaign to continue sharing with others, hence increasing the participation rate.
Customizable Landing Pages and Widgets
With UpViral, the customizable landing pages and widgets let you craft unique and on-brand experiences for your campaigns all without deep design expertise.
Editing a landing page to match your brand’s identity means adjusting colors, fonts, images, and even the content to create an integrated look and feel that your target audience will enjoy.
It provides a set of predefined templates that you can use as the basis of your work and further customize, pending your specific goals and messages of your campaign.
Besides, widgets can be embedded on your existing website or blog, meaning you can integrate your referral campaigns seamlessly into your online presence.
This would enable the user to engage more, and when it comes to conversion rates, it creates a call-to-action-worthy experience that’s visually appealing and thus more likely to get participation and sharing from customers.
UpViral Pricing
1. Starter Plan
- Normal Price: $159/month
- Discounted Price: $99/month
- Promotional Offer: Get started for just $1
- What’s Included:
- Unlimited campaign creation
- Up to 10,000 leads
- 1 Referral AI credit per month
- Option to remove UpViral branding
- Usage allowed for 1 brand
- User-friendly drag-and-drop interface
- Referral campaigns, contests, and sweepstakes capabilities
- Smart leaderboards to track engagement
- Anti-fraud algorithm for secure campaigns
- Access to 50+ integrations
- Chat and email support
- Guarantee: 30-day guarantee, with the option to cancel anytime.
2. Business Plan
- Normal Price: $259/month
- Discounted Price: $149/month
- Promotional Offer: Get started for just $1
- What’s Included:
- All features from the Starter Plan
- Unlimited campaign creation
- Up to 25,000 leads
- 3 Referral AI credits per month
- Usage allowed for 2 brands
- Option to remove UpViral branding
- Universal capture feature for better lead generation
- Play button for interactive campaigns
- Ability to restrict entries by location
- Access to 500+ integrations, including Zapier
- API and webhook support for advanced integrations
- Chat and email support
- Guarantee: 30-day guarantee, with the option to cancel anytime.
3. Premium Plan
- Normal Price: $649/month
- Discounted Price: $399/month
- Promotional Offer: Get started for just $1
- What’s Included:
- All features from the Business Plan
- Unlimited campaign creation
- Up to 100,000 leads
- 10 Referral AI credits per month
- Usage allowed for 5 brands
- Chat and email support
- Dedicated account manager for personalized assistance
- Guarantee: 30-day guarantee, with the option to cancel anytime.
UpViral Pros and Cons
Pros
- User-Friendly Interface: Drag and drop the page builder, which facilitates ease for users of every level to come up with custom campaigns without having any coding expertise.
- Robust Features: UpViral presents a complete suite comprising Referral AI, editable landing pages, and in-depth analytics all combined to render effective marketing.
- Viral Campaign Potential: The site is built to go viral, offering rewards for participants to promote campaigns, which exponentially extends reach and drives leads.
- Flexible Pricing Plans: With various pricing tiers, UpViral can accommodate businesses of every size and budget, where the user can avail according to his requirements.
- Serious Integration Options: It boasts over 500 integrations, from CRM systems to email marketing solutions that will allow you to fit it nicely into your workflows.
- Support Options: You have chat and email support options with UpViral, along with a knowledge base that gives users the opportunity to troubleshoot and optimize their campaigns themselves.
Cons:
- Learning Curve: Even though it is user-friendly, for some users, the different features and capabilities may be overwhelming in the initial stages and will take time to master for complete utilization of the platform.
- Limited Branding in Lower Plans: Removal of UpViral branding and utilization of multiple brands are pretty limited within the lower-tier plans, which might not sit as well with companies looking for a full branding experience.
UpViral Alternatives
1. ReferralCandy: It’s designed for e-commerce businesses to run referral programs whereby a customer is incentivized to share products.
ReferralCandy provides you with rewards, automated email notifications, and extensive tracking, making it easier to handle and measure the effectiveness of your referral campaigns.
2. Viral Loops: Viral Loops offers several templates for referral programs, giveaways, and pre-launch campaigns.
Creating and managing viral marketing campaigns is possible through it due to its flexibility in the form of customization options, great analytics, and integrations with email marketing services and CRM; hence, versatile for any kind of campaign.
3. Gleam: Gleam is a more contest, giveaway, and referral program-related tool that offers flexibility in multi-channel user engagement.
Highly customizable, it has excellent integration options, though for the newer users, the interface can be a little complex, and advanced features might require higher-tier pricing plans.
Conclusion
In conclusion, Upviral offers useful tools for driving online growth and engagement.
Its features can help you attract more leads and boost your brand awareness. If you’re looking for a user-friendly platform to manage viral marketing campaigns, Upviral might be a good fit for you.
Take a moment to explore its free trial and see if it meets your needs. Your marketing strategy could greatly benefit from the right tools.
FAQ section for UpViral
What kind of support does UpViral offer?
UpViral offers chat and email support, along with a comprehensive help center filled with resources like tutorials and FAQs to assist users in optimizing their campaigns and resolving any issues.
Can I integrate UpViral with other tools?
UpViral supports integration with over 500 applications, including popular email marketing services, CRMs, and automation tools, allowing you to streamline your workflow and enhance your marketing efforts.
Is there a guarantee or trial period
UpViral typically offers a 30-day guarantee, allowing users to try the platform risk-free. If you are not satisfied, you can cancel your subscription within this period.
